The most dangerous number in digital marketing are one that sounds impressive but has no meaning. You run an A/B test of your checkout page. … Read More

When you test something and you notice a slight increase in conversions after 3 days when you launch a new checkout page, you’ll feel relieved. … Read More

The conventional wisdom says typing speed is measured by how quickly you can make your fingers dance around on a keyboard. It is a charming … Read More

How long will this text take? That’s a question you tend to get wrong. You glance at a chapter that has 30 pages and figure … Read More

Imagine you have three hours to write a paper. Forty-five minutes go by and you’re on email, staring at blank screen. Sound familiar? If so, … Read More

Sure, you can assume that your investment property is producing X dollars in revenue… But then what about repairs? What about other expenses? The most … Read More

We all think we’ve cracked the code for rentals. We look at the building and notice the rent is X amount. Then we see how … Read More

Throughput is how much data really goes across your network. It is not what’s printed on the box. It’s rare for a 1000 Mbps link … Read More

Whenever I exit an Uber car there is always some worry when deciding whether to simply use the default tipping rate or round up a … Read More

To tip the groomer, just enter what was charged and overall quality of the grooming. The calculator do the rest. No more guesswork about conversions … Read More